This role will be responsible for helping with the day-to-day operations of StackHawk’s marketing. You will be responsible for helping the marketing engine that we are building run smoothly while having the opportunity to grow with role.

You will have three major areas of focus:

Events

• Identify, plan, and execute tradeshows, webinars and partner marketing opportunities.
• In COVID-19 times, this means finding the right event opportunities, coordinating with organizers, setting up the technology (be it virtual booth, webinar, lunch and learn, or anything else) promoting the event and handling follow-up.
• Once it is safe to resume IRL events, this role would lead the way in logistics and execution of in-person events of all sorts.

Content Management

• Work alongside other marketers and content producers to help distribute content that educates and entertains.
• Build and manage a content calendar that attracts a qualified audience to our owned properties.
• Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
• Manage and build various email lists and campaigns.
• Drive consistent, relevant traffic and leads from our social network presence.

Operations

• Manage technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads.
• Establish and maintain scalable processes that ensure best practices in campaign and lead management.
• Monitor and maintain data quality within the marketing database.
• Evaluate new technologies and add-on applications to improve and optimize marketing team performance.